Research Services for Residential Communities

Happy Residents, Successful Communities

At ProMatura, we’ve been helping communities increase occupancy and resident satisfaction for 38 years. We offer a full suite of data-based, practical solutions for both age-qualified housing (a.k.a. seniors housing) and all-age communities.

Answers You Can Trust

Services include:

  • Audits of underperforming properties: Assessing market conditions, consumer perceptions, the site, operations, marketing, sales processes, personnel, resident satisfaction
  • Continuous quality-improvement surveys (satisfaction surveys)
  • Sales Associate ER (evaluations with recommendations), a.k.a. mystery shops on steroids: Performing an in-depth assessment of sales counselors’ interactions with prospects–starting from the moment they pick up the phone—to pinpoint targeted ways to increase sales
  • Image and awareness studies: Determining your marketing’s impact and your community’s standing—and comparing them to ProMatura Benchmarks
  • Culture change and customer-service programs

Specialty Sectors

  • Residential communities
  • Master-planned communities
  • Retirement communities, retirement villages
  • Age-qualified apartments (a.k.a. senior apartments)
  • 55+ / active adult
  • Independent living
  • Assisted living
  • Memory care
  • CCRCs

Our Services

For New Developments

With research-driven advice and decades of specialized experience, ProMatura helps you plan success. Services include market feasibility studies ...


For Existing Communities

We’ve been helping communities increase occupancy and resident satisfaction for 38 years. Services include audits, competitive analysis ...


For Other Businesses and Organizations

Our custom market research gives you valid, reliable, usable answers.